Saturday 19 November 2011

'After Dark' Textual Analysis.

The second music video I have chosen to analysis for inspiration and ideas is The Count & Sinden featuring Mystery Jets - After Dark. This music video is slightly more relevant to our style genre due to the links to space and outrageous outfits. I am going to look at the cinematography, mise en scene, editing and sound of this video and comment on certain features I like best.





The start of the music video is actually very clever as it starts by introducing all of the characters that appear in the video. The only sound that is heard throughout is that of the song, no diagetic or non diagetic music is used. The beginning scene is the stereotypical band playing together against a white background. I do like this as it allows the band to stand out from any other surrounding features.


The style of costumes used are vintage and exciting which lightens the overall feel of the video and complimenting the energy portrayed. The camera work is fast and shoots different sections such as the lead signers feet and the up to his face. This is used quite widely in music videos and has become a rather effective shot despite their being no real relevance to the video.

The mood of the video is exciting and humorous. The video hasn’t been taken seriously. There is only one disadvantage to this. There is a story going on in the background which slightly takes the attention away from the song. One of the parts I do really like is how there are different dancers presenting very different styles of dances to judges and towards the end they all merge their styles together into one act. This surprisingly works incredibly well.

One effect I did really like was whilst the dancers are dancing a harsh light has been put upon them from behind creating a shadow, which is then shot from the front at a low angle. This is a very different effect which worked very well and something I would like to recreate in our music video if possible.

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